15 Trending Sounds on Instagram in October 2025 (+ How to Use Them)
Stop chasing the tail-end of Instagram audio trends — here are the latest trending songs on Instagram in October 2025. At Buffer, we build with customers, not just for them.…
What Is a Good Facebook Engagement Rate? Data From 52 Million+ Posts
In this article, we’ll break down the average Facebook engagement rate by follower tier and share what the numbers actually mean in practice. At Buffer, we build with customers, not…
The Best Time to Post on TikTok in 2025 — New Data
We analyzed more than 1 million videos sent through Buffer to pinpoint the best time and day to post on TikTok for maximum views. At Buffer, we build with customers,…
17 Threads Stats You Need to Know in 2025 (+ What They Mean for Your Strategy)
Up-to-date Threads statistics for 2025: audience, usage, engagement, and best posting windows. Plus, data-backed tips to grow with conversation-first content. At Buffer, we build with customers, not just for them.…
Dark Mode Has Arrived at Buffer 👻
Reduce eye strain, protect your focus, and create content comfortably any time of day, whether you’re scheduling posts at midnight or engaging with your community at dawn. At Buffer, we…
What Is Social Listening, Why It Matters, and How to Form Your Strategy
Social media listening goes beyond direct tags and mentions. See how to analyze conversations, find trends, and improve your overall strategy. At Buffer, we build with customers, not just for…
I Met With 30+ Buffer Users: Here’s What They Taught Me
Buffer’s Nathan Nannenga talked to 30+ creators about how they plan, create, and post. Here’s how their feedback is helping to reshape Buffer. At Buffer, we build with customers, not…
Liam Hemsworth Helps The Witcher Find Geralt’s Humanity in Season 4
The Witcher season 4 represents a time of significant change for the show. The most obvious aspect of this, of course, is the fact that Liam Hemsworth has taken over…