Posting on TikTok for 100 Days Changed Me: Here’s the System That Made it Possible
I grew my TikTok views by 357% and became a lot less anxious about showing up online. Here’s my exact system (with a template). Social media was never just a…
19 Newsletters for Creators and Marketers in 2026
With the newsletters on this list, you’ll be able to stay on top of all developments in social media and learn from amazing experts Social media was never just a…
TikTok Analytics for Creators and Brands: The Metrics That Actually Matter
In this guide, we’ll go through everything you need to know about TikTok analytics — how to access and read your TikTok analytics, what numbers you should track, and how…
Replying to Comments Boosts Engagement by 5-42% on These Major Platforms
Replying to comments can boost social media engagement by 5-42% across platforms, according to our analysis of nearly 2 million posts. Here’s how it works and why it matters. Social…
User-Generated Content: What It Is, Why It Matters, and How to Add It to Your Strategy
Learn all about user-generated content — what it is, why you should use it, and how to leverage it in your marketing channels. Social media was never just a one-way…
We Built a New Feature to Help You Manage Comments Across 6 Platforms
With Buffer’s Community, you can see and reply to comments from Instagram, Facebook, Threads, Bluesky, X, and LinkedIn — all in one workspace. For free. Social media was never just…
Top 11 Social Media Engagement Tools to Build Your Community
Discover 11 social media engagement tools that help you reply to comments faster, manage DMs, and build stronger audience connections. Social media was never just a one-way broadcast channel. A…
Dungeons & Dragons Duo’s New Star Trek Movie Can Bring Fun Back to the Franchise
The Star Trek universe giveth, and the Star Trek universe taketh away. Hot on the heels of the announcement that the Kelvinverse timeline of feature films was finally dead dead…
Edgar Wright Explains That Creative Running Man Cameo
This article contains slight spoilers for The Running Man. The 1987 movie The Running Man may be a delightfully weird bit of Arnold Schwarzenegger cheese, but it doesn’t have much…
Karen Gillan and Arthur Darvill Will Revisit Doctor Who with ‘The Pondcast’
In a lot of ways the world of Doctor Who is like the proverbial Hotel California. You can check out any time you like, but you can never really leave.…