16 Facebook Statistics to Know for 2025
This roundup covers Facebook statistics in 2025. One of the best things about TikTok is that it doesn't play favorites. Even new accounts can reach thousands, sometimes millions, of users.…
Best Time to Post on Instagram in 2025: Data from 2 Million Posts
We analyzed more than 2 million Instagram posts sent through Buffer to pinpoint the best time, day, and post format for maximum reach. One of the best things about TikTok…
How a Jazz Guitar Professor Reaches Thousands of Aspiring Musicians with Buffer
Barry Greene is a jazz guitar professor who teaches thousands of students online. With Buffer, he’s able to share daily lessons across four platforms without the stress of constant posting.…
Buffer vs. Later: Which Social Media Management Tool is Right for You?
An in-depth look at Buffer vs. Later, from how much you’ll pay to what each plan includes, and which tool is the better fit depending on your needs. One of…
Buffer for iOS 26: Our Biggest Update Ever
Buffer for iOS 26 is our biggest update ever. With a fresh Liquid Glass design, a brand-new Apple Watch app, a smarter calendar, posting goals, and shortcuts for capturing ideas…
14 Ways to Get More Followers on Instagram in 2025
Growing on Instagram takes time and effort — but with these tried-and-tested tips, the path to an engaged following is a lot more straightforward than you might think. One of…
We’re Hiring on Buffer’s Customer Support Team, Here’s What It’s Like to Work With Us
One of the first hires we made at Buffer was for our customer support team, and that was intentional. We've always wanted every person who reaches out to feel genuinely…
The Editorial Workflow That Doubled My LinkedIn Following in 6 Months
Everyone says consistency is the key to growth on social media: more likes, more shares, more leads. And they’re right — Buffer’s own data shows that consistent posting can multiply…
We Made a Decision That Lowers Our MRR and ARR, Here’s The Story
Recently, we realized our way of calculating MRR and ARR wasn’t giving us the clearest picture of our business. A few months ago, we made the decision to cancel the…
14 Ways to Get More Followers on TikTok in 2025 — Tried and Tested
TikTok is bursting with potential. Learn 14 no-fluff strategies to get more followers authentically, build trust, and connect with your community. One of the best things about TikTok is that…