How I Turned One Community Conversation Into Weeks’ Worth of Content
In this post, we get into how I filled up my calendar with questions from my community – and used Buffer’s Community feature to translate them to content. As an…
6 Social Listening Tools and What They’re Best for (With Alternatives)
Social listening is the art and science of monitoring what your buyers and potential customers are saying about. Here are the six best tools that make this job easier. As…
How AI Dictation Tools Changed The Way I Work (And Which Ones Are Worth It)
In this article, Kateryna shares the results from testing four AI-powered speech-to-text tools in her daily workflow. As an Engineering Manager at Buffer, I write a lot — Slack messages,…
Will Byers’ Hero Moment Was Worth the Five Season Wait
The following article contains spoilers for Stranger Things season 5. They say that good things come to those who wait. And, at least in the case of Stranger Things’ final…
6 Must-Try Instagram Story Ideas for Your Next Post
To get the attention of the massive audience for Instagram Stories, you’ll need to get creative. Here are some genius story ideas (with examples!) that you can apply to your…
How to Go Viral on TikTok: 10 Actionable Tips (With Examples)
There are various strategies to increase your chances of achieving viral success on TikTok. This article will share 10 such tips. As an Engineering Manager at Buffer, I write a…
How a Simple Google Sheet Helped Me Post Consistently on LinkedIn for the First Time in 5 Years
Here’s the framework and a simple Google Sheets template that changed things for me, along with how to replicate it yourself. As an Engineering Manager at Buffer, I write a…
8 of the Best AI Productivity Tools to Help You Optimize How You Work
As a self-proclaimed tools nerd, I’m testing the ever-growing list of AI productivity tools on the market. These are the ones I keep coming back to. As an Engineering Manager…
4 Alternative Ways to Approach Black Friday on Social Media in 2025
Consumer sentiments and shopping habits are changing. In this article, we highlight alternative approaches to Black Friday for businesses. As an Engineering Manager at Buffer, I write a lot —…
9 Genius Ideas to Steal for Your Black Friday + Cyber Monday Marketing Campaigns (with Real-life Examples)
Black Friday and Cyber Monday marketing guidance to help you stand out from the crowd in 2025 — complete with tried-and-tested examples. As an Engineering Manager at Buffer, I write…