Does X Premium Really Boost Your Reach? An Analysis of 18M+ Posts
In this article, we assess the impact of X Premium on the performance of posts. At Buffer, security has always been a balance: keeping our customers’ accounts safe while making…
15 Trending Sounds on Instagram in 2025 (+ How to Use Them)
Stop chasing the tail-end of Instagram audio trends — here are the latest trending songs on Instagram in October 2025. At Buffer, security has always been a balance: keeping our…
We Replaced SMS Authentication With Email and Authenticator Apps — Here’s Why
Here’s why and how we replaced SMS authentication with email and authenticator apps. At Buffer, security has always been a balance: keeping our customers’ accounts safe while making login as…
Andrew Lincoln’s New British Thriller Sounds Like a Real Swerve From The Walking Dead
After spending over a decade as part of one of TV’s biggest franchises, British actor Andrew Lincoln is understandably known by many viewers through AMC’s megapopular zombie series The Walking…
It’s Time To Admit That Star Trek Needs Longer Seasons
For all that the streaming era has given us, there are still a lot of genuinely annoying things about it, most notably when it comes the business and production of…
The Smashing Machine Isn’t the Rock Acting Challenge We Were Led to Believe
This post contains spoilers for The Smashing Machine. Early in The Smashing Machine, a reporter tries to pry an answer out of Mark Kerr, the hulking ultimate fighting champ portrayed…
13 Trending Songs on TikTok in 2025 (+ How to Use Them)
An up-to-date list of the most viral songs and sounds on TikTok in 2025 — and how to use them to boost your content. At Buffer, security has always been…
The Right Bag for the Job: How Remote Workers at Buffer Choose Their Gear
Here’s what I learned from my teammates at Buffer about the best bags for remote work. At Buffer, security has always been a balance: keeping our customers’ accounts safe while…
2 Ways to Schedule YouTube Shorts in 2025 — For Free
Learn how to schedule YouTube Shorts and get your YouTube channel in front of new audiences At Buffer, security has always been a balance: keeping our customers’ accounts safe while…
How I Create Content as Someone With ADHD: 7 Tactics + Tools I Lean On
I have ADHD, a full-time job, and a growing audience. Here’s how I create consistent content without burning out — and the tools that help me. At Buffer, security has…